_{SEA SHEPHERD™
THE HEAVY METALS BAND}

_{FISH ARE NOT AS HEALTHY AN ALTERNATIVE TO RED MEAT AS WE THINK: THEY ARE CONTAMINATED WITH HEAVY METALS DUMPED IN THE OCEANS. TO MAKE PEOPLE AWARE OF IT, WE FOUGHT HEAVY METAL WITH HEAVY METAL: CREATING A HEAVY METAL BAND, NAMED HEAVY METALS, THAT SING ABOUT THE HEAVY METALS FOUND IN THE FISH WE EAT. FORMED BY THE VEGAN LEGENDS RODRIGO LIMA FROM DEAD FISH, JUNINHO FROM RATOS DE PORÃO, IARA BERTOLACCINI FROM BLASTFEMME AND DIRK VERBEUREN FROM MEGADETH}.

_{PORTUGUESE VERSION:}

_{ENGLISH VERSION:}

_{CASE STUDY:}

_CREDITS

_{AGENCY: WIEDEN+KENNEDY SP}

_{ROLE: ART DIRECTION, DESIGN}

_{CREATIVE TEAM: THIAGO VICTORIANO, PEDRO BALLE, EDWYRGES VARGAS, ULYSSES DEMETRIO}

_{PRODUCTION: FROMM STUDIO}

_{3D: VINCE IBAY, JESSICA MILLER}

_{CREATIVE DIRECTORS: ALEXANDRE GIAMPAOLLI, HUMBERTO CUNHA}

_{ECD: FELIPE RIBEIRO}

_{YEAR: 2023}